Mediato
Content Is King But Engagement Is Queen. Be Social, Don’t Just Do Social.
And without the queen, the king falls apart because the queen is his right-hand woman. Just having a website and social media channels,...
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Mediato
Dec 3, 20212 min read
GOOGLE ANNOUNCES NEW AI UPDATES
Google’s new updates include changes that will impact what sites Google ranks in the search engine’s AI. Google BERT BERT is a technique...
Mediato
Dec 3, 20212 min read
NEW WAYS TO USE NEW MARKETING REALITIES OF AR, VR & MORE
How amazing would it be to have a call with your client in virtual reality instead of Zoom? See what your office makeover could look like...
Mediato
Dec 3, 20212 min read
INFLUENCERS WILL BE ABLE TO MONETIZE THEIR CONTENT ON FACEBOOK’S UPCOMING PLATFORM
Last November, Facebook launched a new website and app for “creators” with the aim of making it the go-to publishing platform for Video...
Mediato
Dec 3, 20212 min read
YOU CAN TRACK YOUR INFLUENCER MARKETING!
Influencers are now part of a form of marketing in which their persuasive posts focus on attracting people or the market (B2C) or target...
Mediato
Dec 3, 20213 min read
SNAPCHAT LENS STUDIO-AUGMENTED REALITY
Snapchat’s has introduced in September 2015 more than 3,000 lenses, and they’re they are largely responsible for popularizing augmented...
Mediato
Dec 3, 20211 min read
INSTAGRAM ALERT : A NEW FACE OF INSTAGRAM STORIES
Instagram is giving brands a new reason to invest in producing higher-quality Stories. It will now automatically save Story posts, which...
Mediato
Dec 3, 20212 min read
AUGMENTED REALITY – FUTURE OF RETAIL MARKETING
ECommerce technology continues to evolve and customer experience is becoming increasingly essential for the conversion of sales. Some...
Mediato
Dec 3, 20211 min read
POLYGRAM IS A NEW SOCIAL APP THAT RECOGNIZES YOUR FACIAL EXPRESSIONS
Imagine leaving a reaction on a post, simply by making a facial expression. This new social platform will allow you to do so. Say hello...
Mediato
Dec 3, 20213 min read
OUTDOOR ADVERTISING'S DIGITAL TRANSFORMATION
Digital Billboards are replacing Billboard Posters as they’re starting to prove how beneficial they are to the public. They can portray...
Mediato
Dec 3, 20213 min read
FACEBOOK: THE LAUNCH OF MESSENGER DAY!!
Facebook’s Mark Zuckerberg may have failed to buy Snapchat back in 2013 but he’s onto the next best thing –the launch of Messenger Day....
Mediato
Dec 3, 20211 min read
YOUTUBE IS SOON GOING TO END NON-SKIPPABLE 30 SEC ADS.
The hassle of watching your favorite video without the non-skippable ad is soon going to be a reality. YouTube recently announced that...
Mediato
Dec 3, 20212 min read
PROGRAMMATIC CREATIVES V/S DYNAMIC CREATIVE OPTIMIZATION
Programmatic creative and dynamic creative optimization (DCO) have been commonly mistaken to be different technologies. However, in...
Mediato
Dec 3, 20213 min read
THE RISE OF MICRO INFLUENCERS.
Social media’s explosive growth over the past years has created a major shift in the way companies approach marketing. Traditional...
Mediato
Dec 3, 20213 min read
DESKTOP TO MOBILE – THE SHIFT IN SEARCH TRENDS
With smartphones taking over the market, a noticeable shift in trend has been noticed from desktop to mobile search. Today, consumers...
Mediato
Dec 3, 20213 min read
GOOGLE SEARCH, YOUR VERY OWN PHONEBOOK
Smart Caller ID is a great feature launched in 2014 on android system to help users identify incoming calls from businesses which are not re
Mediato
Dec 3, 20212 min read
SHOPPING WILL BE EASIER WITH INSTAGRAM
Mobile has changed the way people shop. People browse products while waiting to be seated for dinner, inside a gym or while having a...
Mediato
Dec 3, 20213 min read
HOW DISPLAY ADVERTISING HELPS BRANDS
It is very unlikely to purchase something from a brand that you have never seen or heard before. The modern customer is complex, there...
Mediato
Dec 3, 20213 min read
STRATEGIES FOR BETTER REMARKETING
Remarketing (also known as retargeting) is an extremely clever way to connect with visitors to your website who may not have made an...
Mediato
Dec 3, 20212 min read
EMIRATES – MARKETING THROUGH SPORTS
There are few things in the world as commonly loved as sports. The popularity of sports has caught the attention of marketers, as the...
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