Mediato
INSTAGRAM AND FACEBOOK USERS CAN NOW FINALLY HIDE LIKE COUNTS
Facebook and Instagram will give users the choice to hide “Like” counts on their own posts as well as others' posts that appear in their...
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Mediato
Dec 3, 20211 min read
Twitter Introduces New 'Super Follow' Button
Twitter is trying the "Super Follow" button as the first step towards making Twitter a monetized place. The users can call Super...
Mediato
Dec 3, 20211 min read
Instagram Launches Professional Dashboard for Creators Building Businesses.
Instagram is working on a new feature for business owners and influencers. The app is adding a new “professional dashboard” feature that...
Mediato
Dec 3, 20212 min read
FACEBOOK IS BRINGING AUGMENTED REALITY ADS TO THE NEWS FEED
With a limited supply of inventory available to advertisers in its news feed, Facebook seems to be trying out slightly more novel ways of...
Mediato
Dec 3, 20213 min read
HOW TO MAKE HIGH QUALITY GOOGLE CAMPAIGN
Quality Score To reach the high-quality Google ad, you need to have a high-quality score. Quality Score approximates the quality of the...
Mediato
Dec 3, 20213 min read
5 MYTHS ABOUT FACEBOOK ADVERTISING
We’re back! With few more myths about social media and this time we will be focusing on Facebook. Today, there are 1.49 billion active...
Mediato
Dec 3, 20213 min read
How Much Do You Really Know About Social Media Advertising?
There are many myths that surround the use of social media marketing, from how your company should be using it, to how much of a return...
Mediato
Dec 3, 20212 min read
THE RISE OF DARK SOCIAL
The way people are communicating these days have changed. The growth in messenger applications such as WhatsApp, Facebook messenger and...
Mediato
Dec 3, 20213 min read
OUTDOOR ADVERTISING'S DIGITAL TRANSFORMATION
Digital Billboards are replacing Billboard Posters as they’re starting to prove how beneficial they are to the public. They can portray...
Mediato
Dec 3, 20212 min read
THE RISE OF LONG-FORM VIDEO CONTENT
Story teller videos are the ones that have a story to tell. They begin with an introduction of the story, followed by a midsection which...
Mediato
Dec 3, 20211 min read
YOUTUBE IS SOON GOING TO END NON-SKIPPABLE 30 SEC ADS.
The hassle of watching your favorite video without the non-skippable ad is soon going to be a reality. YouTube recently announced that...
Mediato
Dec 3, 20212 min read
PROGRAMMATIC CREATIVES V/S DYNAMIC CREATIVE OPTIMIZATION
Programmatic creative and dynamic creative optimization (DCO) have been commonly mistaken to be different technologies. However, in...
Mediato
Dec 3, 20213 min read
LIVE VIDEO STREAMING WILL BE THE FUTURE.
Live-streaming video is the latest frontier of social media. Well known social media networks such as Facebook and Twitter have their own...
Mediato
Dec 3, 20213 min read
THE RISE OF MICRO INFLUENCERS.
Social media’s explosive growth over the past years has created a major shift in the way companies approach marketing. Traditional...
Mediato
Dec 3, 20212 min read
SHOPPING WILL BE EASIER WITH INSTAGRAM
Mobile has changed the way people shop. People browse products while waiting to be seated for dinner, inside a gym or while having a...
Mediato
Dec 3, 20213 min read
HOW DISPLAY ADVERTISING HELPS BRANDS
It is very unlikely to purchase something from a brand that you have never seen or heard before. The modern customer is complex, there...
Mediato
Dec 3, 20212 min read
EMIRATES – MARKETING THROUGH SPORTS
There are few things in the world as commonly loved as sports. The popularity of sports has caught the attention of marketers, as the...
Mediato
Dec 3, 20212 min read
TIPS TO CREATE A SUCCESSFUL CONVERSION FACEBOOK AD CAMPAIGN
It’s a proven fact that when it comes to growing a community and reaching out to existing fans, social media is the undisputed champion....
Mediato
Dec 3, 20213 min read
EMAIL MARKETING – TRANSFORMING IDEAS INTO ACTION
Email marketing is said to be one of the strongest marketing channels. It is claimed to be an incredibly effective marketing tactic. And...
Mediato
Dec 3, 20212 min read
NEW GOOGLE MAPS ADS & PROMOTED PINS
Google recently announced a number of changes coming to AdWords and Analytics during the Google Performance Summit, with mobile being the...
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